Mill+ created the concept, design, art direction and animation for the presitgious D&AD 2015 ceremony awards.
The concept takes five of the iconic D&AD pencils and visualizes them as individual mountains, each constructed from the materials represented in each award. From the Wood through to Yellow and Black pencils, we see the range depicted in varying heights, mirroring the levels of challenge associated with winning each one of these coveted accolades.
